Mrs. Meyer’s Clean Day
Art Direction
POS Design
Digital ad campaign
Animation
Objective
My objective for Mrs. Meyer’s Clean Day has been to be their shopper marketing design expert and effectively communicate the brand story to shoppers across a variety of outputs – ranging from POS to RMN banner campaigns.
Additionally, the design should align with Mrs. Meyer’s Clean Day’s brand image and standards, while also incorporating the shopper experience and marketing goal to be top of mind.
Outcome
Overall the designs presented over the years have been praised by the client, ranging from account to c-level executives and have helped method maintain both a digital and in-store presence across multiple retailers.
Below are a few years worth of examples from various asks from the client, ranging from in store displays to conceptual sell-in displays.
